{"id":229,"date":"2010-07-06T16:48:31","date_gmt":"2010-07-06T23:48:31","guid":{"rendered":"https:\/\/mmusicmag.com\/m\/?p=229"},"modified":"2010-09-12T20:33:18","modified_gmt":"2010-09-13T03:33:18","slug":"whos-next-bertell","status":"publish","type":"post","link":"https:\/\/mmusicmag.com\/m\/2010\/07\/whos-next-bertell\/","title":{"rendered":"Bertell"},"content":{"rendered":"<p><strong>WHO&#8217;S NEXT: <\/strong><\/p>\n<h1>BERTELL<\/h1>\n<p><a href=\"https:\/\/mmusicmag.com\/m\/wp-content\/uploads\/2010\/07\/whos-next-Bertell1.jpg\"><img loading=\"lazy\" class=\"alignleft size-full wp-image-238\" title=\"whos-next-Bertell\" src=\"https:\/\/mmusicmag.com\/m\/wp-content\/uploads\/2010\/07\/whos-next-Bertell1.jpg\" alt=\"Bertell\" width=\"400\" height=\"250\" srcset=\"https:\/\/mmusicmag.com\/m\/wp-content\/uploads\/2010\/07\/whos-next-Bertell1.jpg 400w, https:\/\/mmusicmag.com\/m\/wp-content\/uploads\/2010\/07\/whos-next-Bertell1-300x187.jpg 300w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/a><\/p>\n<p><strong>HOMETOWN:<\/strong> Houston, Texas<\/p>\n<p><strong>INFLUENCES:<\/strong> Marvin Gaye,<br \/>\nLuther Vandross, \t\t\tStevie Wonder<\/p>\n<p><strong>ALBUM:<\/strong> <em>Goin\u2019 Hard<\/em>, out June 22<\/p>\n<p><strong>WEBSITE:<\/strong> <a href=\"http:\/\/bertellonline.com\" target=\"_blank\">bertellonline.com<\/a><\/p>\n<p>R&amp;B NEWCOMER BERTELL (BORN BERTELL YOUNG) got his start in his grade-school cafeteria, where he regularly took over the piano and sang to entertain his classmates. He attended college in new Jersey on a basketball scholarship, and through his team\u2019s coach got to know music producer Royal Bayyan. At Bayyan\u2019s studio he met Blackstreet member Chauncey Hannibal, who convinced him to give up his promising basketball career to pursue music.<\/p>\n<p>He returned to Houston and began pressing and selling his own CDs, demonstrating an independent streak that extended to sleeping in his truck. His performance on a single by rap group Dem Franchize Boyz caught the ear of producer Bryan-Michael Cox, who landed him a record deal. \u201cIf I come in and go platinum, then it\u2019s not a downtime in music, there\u2019s no recession,\u201d he says. \u201cIt just means that what\u2019s been lacking is the effort in making good music.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>WHO&#8217;S NEXT: BERTELL HOMETOWN: Houston, Texas INFLUENCES: Marvin Gaye, Luther Vandross, Stevie Wonder ALBUM: Goin\u2019 Hard, out June 22 WEBSITE: bertellonline.com R&amp;B NEWCOMER BERTELL (BORN BERTELL YOUNG) got his start in his grade-school cafeteria, where he regularly took over the piano and sang to entertain his classmates. He attended college in new Jersey on a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[83],"tags":[92,861,860,70,859,10160],"_links":{"self":[{"href":"https:\/\/mmusicmag.com\/m\/wp-json\/wp\/v2\/posts\/229"}],"collection":[{"href":"https:\/\/mmusicmag.com\/m\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mmusicmag.com\/m\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mmusicmag.com\/m\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mmusicmag.com\/m\/wp-json\/wp\/v2\/comments?post=229"}],"version-history":[{"count":6,"href":"https:\/\/mmusicmag.com\/m\/wp-json\/wp\/v2\/posts\/229\/revisions"}],"predecessor-version":[{"id":1516,"href":"https:\/\/mmusicmag.com\/m\/wp-json\/wp\/v2\/posts\/229\/revisions\/1516"}],"wp:attachment":[{"href":"https:\/\/mmusicmag.com\/m\/wp-json\/wp\/v2\/media?parent=229"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mmusicmag.com\/m\/wp-json\/wp\/v2\/categories?post=229"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mmusicmag.com\/m\/wp-json\/wp\/v2\/tags?post=229"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}